Samsung redefines smartphone design with GALAXY Alpha

Samsung Galaxy Alpha
Samsung Galaxy Alpha

Samsung Electronics unveils newly designed GALAXY Alpha in Sri Lanka and announces new partnership with Dialog.

Digital technology leader, Samsung Electronics, recently unveiled the GALAXY Alpha, which showcases Samsung’s new approach to design. At the unveiling ceremony, Samsung introduced the newly designed GALAXY Alpha and announced the company’s partnership with Dialog.

The GALAXY Alpha features a sophisticated design in a carefully constructed compact body with a metal frame and a solid finish, while still maintaining the flagship GALAXY experience. Elegant and practical, the new GALAXY Alpha is the optimal convergence of style and cutting-edge technology.

Commenting on the GALAXY Alpha, H.K. Chang, Managing Director, Samsung India Electronics - Sri Lanka Branch Office said, “The GALAXY Alpha offers consumers an entirely new experience and focuses on both beauty and functionality. The GALAXY Alpha is a device which encompasses a stunning metal frame with a slim and light design along with powerful hardware and features. The combination of the GALAXY Alpha’s seamless design and innovative features provides a completely unique and exceptional user experience.”

Concentrating on elegant aesthetics and compact construction, Samsung has taken a fresh approach to design with the GALAXY Alpha. Created to help consumers express their unique style without sacrificing functionality, the refined GALAXY Alpha features a sophisticated design with a metal frame, elegantly curved corners and a tactile soft back cover. In addition, it is visually balanced, with the perfect contrast of both a calming, soft matte finish and an eye-catching reflection from the metal frame. Less than 7 mm in thickness, the GALAXY Alpha is also one of the slimmest GALAXY devices ever, and its uniquely compact construction and light weight provides consumers with maximum in-hand grip and control.

Despite its slim and light design, the GALAXY Alpha provides users with the same powerful hardware and features that users can expect from a flagship GALAXY mobile device. The device is equipped with a brilliant 4.7-inch HD Super AMOLED display as well as an advanced camera and real time HDR for an unrivalled viewing and photo experience. The GALAXY Alpha also includes innovative and popular features such as Ultra-Power Saving Mode, S Health, Finger Print Scanner, Private Mode and connectivity with the latest Samsung Gear Fit, Gear Live and Gear 2 wearables.


The GALAXY Alpha is available in charcoal black, dazzling white, frosted gold and sleek silver. Dialog is now offering the new GALAXY Alpha with a zero percent interest free Instalment plan in collaboration with leading credit cards. For more details kindly contact the Samsung hotline on 011 7540 540.

About Samsung Electronics Co. Ltd.

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2010 consolidated sales of US$135.8 billion. Employing approximately 190,500 people in 206 offices across 68 countries, the company consists of eight independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Semiconductor and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, semiconductor chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com

Abdul Mujeeb

I’m the editor of elankanews.com Sri Lanka’s leading news website and a freelance journalist.

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